Client: 
City of Amsterdam
Focus: 
2D
Animation
Script
Storytelling

Energy Lab Southeast

Explainer Animation
2021

Amsterdam Institute for Advanced Metropolitan Solutions (AMS Institute) is a collaboration between Massachusetts Institute of Technology, Wageningen University & Research, Delft University of Technology, the City of Amsterdam. Launched in 2013, AMS Institute is a young public-private institute based in Amsterdam. Situated at the nexus between industry, government and academia, our mission is to free intelligence from its ivory tower and let it out into the world where it can do something useful. Aiming to solve problems in metropolitan areas, we combine brainpower, data and knowledge from the fields of design, planning, life sciences, engineering, physics, mathematics, information technology and social sciences. Through facilitating and initiating (research)projects that ‘fix’ things we create practical solutions, products, businesses activity and workable plans that benefit urban progress.

Amsterdam Southeast aims to be energy neutral by 2040. To reach this goal, they not only need new technologies, there is also a need for smart ways to organize the energy transition, and for adaptations to our lifestyle. This requires cooperation among many different parties - from the government and residents, as well as from companies and researchers.

AMS gave the solution: Energy Lab Zuidoost - initiated together with the City of Amsterdam, city district southeast and the TU Delft Urban Energy Institute - brings these parties together. The focus within the Energy Lab Zuidoost is on three main topics. Our team contributed with the production of their 2D animation that visualizes those topics and communicates the set goals and approaches of the research lead 'Energy Lab Zuidoost’ and invites you to join!

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Team
Art Direction: 
Production: 
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Sounds: 
Tom Hoesstee
Agency: 
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