Etna

Hood in Hob 2019
2019
Client: 
ETNA Keukenapparatuur
Focus: 
Concept
Creative Direction
Design
3D Animation
Storytelling
Corporate Story
Visual Effects

Creating realistic and moving imagery of future products is always a challenge. Here at New Imaging, we welcome such challenges thanks to our professions in the field of 3D content creation! As reliable content creators, Tiny Giants ensures the necessary level of quality that ETNA needs in order to stay ahead in the kitchen industry.

Animating an instructive story is always a challenge. But it is even more challenging to animate through the eyes of the product's user. We make sure that the animations are as realistic as they can be so that users have a sense of familiarity. The smallest of elements in animation are just as important to consider - in this case, we make sure that ETNA’s clean identity is preserved by maintaining consistency between graphical elements such as titles, VFX, icons, etc.


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